Bernadette Doyle: How to Become a Client Magnet
In an ideal world, you'd spend the majority of time doing the work you
love to do, with a steady stream of clients knocking at your door as
and when you want them. The reality, however, can be somewhat
different, and the whole process of finding new business can be a time
consuming challenge full of uncertainty.
It doesn't have to be this way. There is a way to reverse the sales process. Imagine, if you will, a situation where instead of having to go out and chase new business, qualified buyers are seeking out YOUR expertise.
Imagine putting your marketing efforts on 'automatic pilot' so the right opportunities turn up as and when you want them. Imagine being able to pick and choose which projects you want to work on. Can you imagine having the confidence to turn down work that doesn't meet YOUR criteria? In this interactive session, you will discover the key principles of the Client Magnet approach, and discover how you can stop chasing after clients and instead attract them with ease.
Bernadette Doyle created Client Magnets to help self-employed professionals attract their ideal clients and projects. Her philosophy is that most traditional sales and marketing methods involve some form of chasing on behalf of the seller with the net results that prospects are scared away. Bernadette can show you how to take your stand in the marketplace so that you are visible to your target audience, and which marketing systems will help you draw them to you. Bernadette maintains that being a Client Magnet is as much as an inside job as an outside one, and she will also be describing the inner shifts which help you to become more attractive to your ideal clients. Bernadette did her NLP training with PPD, and has been learning about NLP since 1992. Learn more about Bernadette at www.clientmagnets.com